RESTAURANT SALES AND MARKETING
RESTAURANT SALES & MARKETING
Link offer a full-service Sales and Marketing function to assist both new and existing restaurants in London and across the UK grow and reach their potential. It’s imperative that business operations are supported by a cohesive sales and marketing strategy whether you are opening a new restaurant, launching a new concept or need support with driving revenue in quieter periods. Link covers all aspects of sales, marketing and branding outlined below:
SALES / BUSINESS DEVELOPMENT
We can work with your team to map out the local area and drive local business outreach, third party agency relationship management, analysis of competitors and reviews, partnerships, nurturing relationships with local concierges, retention programmes, organising inhouse showcases, exhibiting at key industry tradeshows and more.
MARKETING
Our approach includes market feasibility studies, consumer profiling, pre-opening strategy, soft launch plans, marketing calendars, grassroots marketing, content, digital marketing strategy, consumer engagement, current trends and social media strategy. We specialise in building effective strategies and campaigns for brands on a multitude of market levels across digital platforms, PR communication and social media engagement from conception to delivery. Additionally, we can assist with proposing and delivering key brand partnerships that will translate into increased awareness and revenue.
BRANDING
We work with our clients to either define the brand and translate this into a branding document with guidelines or if the brand already exists then review brand alignment across all the channels and recommend any changes.
Through strategic planning and creativity, Link will devise tailor made campaigns and deliver them across multiple channels to support the needs of your business enabling you to increase awareness in the marketplace and ultimately exposure to a wider audience.